How A Tiny Concession Stand Became New York’s BBQ Royalty
Hidden in the smoky history of New York’s food scene is the remarkable story of Dinosaur Bar-B-Que.
What started as a humble roadside stand grew into one of the state’s most beloved barbecue institutions.
The journey from wheels to multiple brick-and-mortar locations shows how passion, great food, and community can transform a small business into a culinary legend.
1. A Humble Beginning on Wheels
Motorcycles roared and festival-goers lined up as John Stage and his friends served sizzling barbecue from their makeshift concession stand. They traveled across New York, building a loyal following among bikers and food enthusiasts alike.
The name “Dinosaur” cleverly combined Stage’s partner’s nickname with a nod to Hank Williams Jr.’s music, creating an identity as distinctive as their smoky recipes.
2. Planting Roots in Syracuse
Syracuse welcomed the first permanent Dinosaur Bar-B-Que in 1988, transforming a roadside favorite into a neighborhood institution. What began as a simple takeout counter gradually evolved, adding tables, expanding the menu, and creating a full-service experience.
The restaurant’s rustic charm and aromatic kitchen quickly became the heart of the local food scene.
3. A Recipe For Expansion
Mouthwatering brisket and signature spice rubs couldn’t stay confined to one location. Dinosaur’s flavorful conquest spread across New York state, with outposts popping up in Harlem, Brooklyn, Buffalo, and beyond.
Each new restaurant maintained that perfect balance of Southern barbecue tradition and New York edge, drawing crowds eager to taste what made the original so legendary.
4. Blues, Burgers, and Barbecue Dreams
Guitar riffs and sizzling meat created the perfect soundtrack at Dinosaur Bar-B-Que. The restaurants weren’t just about food; they cultivated a genuine atmosphere where music and meals complemented each other perfectly.
Servers with personality matched the bold flavors coming from the kitchen, creating an experience that fed both stomach and soul. This wasn’t just dining; it was a celebration.
5. Legacy on the Grill
Forty years of smoke rings and sauce stains tell the story of a barbecue empire built from scratch. Dinosaur Bar-B-Que cookbooks now sit on thousands of shelves, while their bottled sauces bring that signature tang to home kitchens across America.
The once-tiny stand has proven that authentic flavors, when paired with genuine hospitality, can create a culinary dynasty that stands the test of time.
